Thoughts On The Blogging Industry & Why I’m Focusing On My Journey

Some open thoughts on recent changes in the blogging world, future predictions and why I'm doing my thing!...


Images shot by the INSANELY talented Alex Cameron - wearing ALL John Lewis (here)

I thought it was about time I opened up and shared some honest thoughts on blogging, how it's changing and my current focuses within the industry!...

Blogging is a funny old thing, eh?!

I started my blog a little over six years ago and oh how it's changed over the years (mainly for the good, a little for the worse).

I used to take #OOTD snaps against the brick wall of our uni house using my old iPhone or write about internships and what I was spending my *lack of money on. So, in that sense it's changed DEFINITELY for the better LOLZ.

The other week I was in Barcelona with my best friend (who is in no way shape or form a blogger or social influencer), and she was the one who brought up the subject of the blogging industry and the nastiness within it, that particular weekend a few catty remarks had gone down on Twitter and the whole industry was having a shit storm.

She was like 'Woah, somethings going down on Twitter and to be honest it makes all bloggers seem like bitches', I could totally see her point but was like that is absolutely NOT the case.

I have met (both online and offline) SO many incredible bloggers within this industry, who have supported me during my blogging career and personal life, who share my tweets or comment on my blog posts, or who have offered a shoulder to cry on or snap some outfit shots.

It's an industry that I'm SO proud to be a part of, there are so many pinch-me moments that I see daily of incredible bloggers launching their own clothing ranges, or books, or becoming the face of a beauty brand, or just sharing a bloody amazing post that I want to share with the world!

It made me sad for our industry, sad that people feel the need to call others out, and sad that people that aren't within our industry are making opinions based on the minority. I was always bought up with the mentality of 'if you don't have anything nice to say, then don't say anything at all' and I genuinely can't SECOND THAT enough right now!

Don't get me wrong, of COURSE we aren't going to love everything we see (the world would be a darn boring place if we all likes the same images/outfits etc), we're well within our rights to have an opinion, but unless it's constructive or supportive I don't agree with sharing it.

I just don't believe in negativity at all to be honest with you all, I think there's no need for it. I'm a true believer of surrounding yourself with loving, supportive people both online and offline as it makes my world a much brighter place.

If a friend said to me 'Oh Hayley, I loved that image, but how about if you shot it like that?' - I'd be like thanks babes, I never would have thought of it and I'd always appreciate the advice/feedback.

Think about it - you unleash one crappy remark/tweet on someone, but yet you don't know what's going on in their life.. what personal battles they are fighting. Yes, they might be strong enough to take on your hate, or they might not read it. But you might have affected them in a way you fail to realise.

I don't believe that anything good actually comes from sharing something bad, so this is just a small note from myself to this community that I'm SO very proud to be a part of, one that I have watched grow and flourish, that let's be kind to each other, let's support each other, comment on each others work and share some love.

And remember, if you don't have anything nice to say, then that's absolutely fine, but maybe just don't say anything at all!

Sooooo, this blog post absolutely WASN'T meant to be a negative/rant post - just sharing a few thoughts on the industry and how I think it could bounce back for the better! With that in mind, I'm going to share some of my favourite blog posts that I've been reading lately and some absolute GIRL BOSSES who inspire me on the daily! Let me know who your favourite bloggers are - I'm always looking for new blogs to read!...
  • Victoria from Inthefrow shared her '5 Girl Bosses That Keep Me Inspired' post this week which I LOVED!
  • The lovely Hannah announced her pregnancy and I'm literally overjoyed for her and Chris - mum of the year award goes to... <3
  • One of my favourite ladies; Sophie only bloody got MARRIED, had a honeymoon in NYC AND got a kitten (YES, you need to visit her blog right now!). 
  • My girl Jess shares 8 thing that she learned on her first solo trip (you know I'm an AVID solo traveller fan!) - a great read!
  • My WIFEY shared the most INSANEEEEE ASOS swimwear look book which will make you want a holiday/ASOS swimsuit right now! (I most definitely bought the gingham bikini after reading Amy's post!). 
  • The lovely Lindsey opens up in an honest post about how she juggles two jobs - bloody adored this, so refreshing to read!
  • Ultimate BABE Lizzie shares some UNREAL snaps of her ASOS holiday outfits from her recent trip to LA, and I'm literally in LOVE!
  • It's 25 Happy Moments for my GALS birthday over on Megan's blog - this post made me smile from ear to ear the whole way through!
  • A BEAUTIFUL post from my love Megs on body image and how are are all ENOUGH! A must read! <3 
  • A refreshing & honest post on orgasms from Carly - I genuinely couldn't love/agree with this post anymore!
Having shared some of my favourite bloggers and their recent content that I've been loving, I wanted to shine a little light on how I'm favouring working, going forward!...

I started distancing myself from the blogging community recently, I don't think it was intentional, it just kind of happened. Don't get me wrong I'm still very much active in terms of supporting others, commenting on stuff I love and sharing their bloody amazing work.

But when it comes to industry events and meeting with other bloggers I just tended to shy away from invites, I kind of realised that it just wasn't making me happy. I've made some wonderful friends in this industry who I speak to and see regularly but I realised that I just didn't want to attend events, have to feel like it was my first day of school as I walked in and felt like I knew no-one and proceeded to make small talk.

A while back I was thinking about what's really important in my life, and figured that rather than rushing about to events, I wanted to spend time with the people who matter in my life, my boyfriend, my family and my girls. I still love supporting brands and seeing my blogger pals but I just found it all too overwhelming, and well a little bit fake.

I wanted to just DO ME. To focus on my own blog and what was going on in my life rather than meeting with other people and hearing all about their incredible stories, only to walk away feeling a little bit like a failure.

Sometimes we have to do what's best for us, and so from here on in, whilst I'll be supporting my blogger pals left, right and centre, I'll also be taking a little bit of a back seat to focus on my own journey.

"Self Confidence Is A Super Power. Once You Start Believing In Yourself, Magic Starts Happening" - Pinterest

What are your thougths on the blogging industry right now? What are your favourite blogs to read! I LOVE discovering new ones, so please share!


    • Hayley 10th July 2017 / 6:57 pm

      No worries lovely – they’re some of my favourites right there, enjoy! <3 x

    • George 12th July 2017 / 2:19 am

      I think you are beautiful. You have no worries from me. I will always say positive things. I think you are amazing! Keep up all the good work!

  1. Kim 10th July 2017 / 5:32 pm

    Beauty photos lady, you look GREAT. Loved all these links to brilliant women.

    • Hayley 10th July 2017 / 6:57 pm

      Thank you beautiful – Alex is a bloody GENIUS! <3 x

  2. Jasmin Charlotte 10th July 2017 / 7:01 pm

    Ah those photos – they are aaaamazing! I totally agree with you on this, just do you and let everything else fall as it will! I always seem to be oblivious to any blogger drama!

    • Hayley 10th July 2017 / 7:16 pm

      Ah thank you love! Alex is SUCH a babe! Definitely love, I think focusing your energy on what’s important is just the best solution! x

  3. Ariella 10th July 2017 / 9:05 pm

    You are absolutely right in focusing on yourself and doing things you feel good about. It just seems people are so desperate to grow (in numbers and status) that you don’t find real people to talk to, that will genuinely appreciate each other’s efforts. It’s like they all hold a big secret that can’t be talked about, everything is superficial because it’s not good that the other is doing better than you! ambition taken to another level. We blog because we love it, we keep being genuine, and that’s what counts! ❤️

    • Hayley 11th July 2017 / 11:03 am

      LOVE this comment girl – we blog because we love it, we keep being genuine, and that’s what counts.. so much YES to this! x

  4. Erin 10th July 2017 / 10:24 pm

    I firmly believe that the blogging atmosphere could be better and it needs to get better. I have made such lovely friends through blogging, and I don’t think I would be sane now without it, it has been a rock. I do wish it was better, but im sure it is the same in all industries at some point. I will never on purpose call someone out, or be nasty or leave a horrid comment, I just don’t see the point. I struggle to even write feedback! but I love your blog, and I have missed catching up wit you 🙂

    Erin || MakeErinOver

    • Hayley 11th July 2017 / 9:20 am

      Same lovely, I genuinely think all industries are the same too love – there’s always good and bad. There are so many wonderful, supportive bloggers though! 🙂 Oh love thank you! x

  5. Peta 11th July 2017 / 9:30 am

    I couldn’t agree with you more on this Hayley! I too feel like I’m taking a backseat at the moment as many seem to be. It’s as if we’ve all been locked in an Internet vault for a good while and we’re realising that we can have an offline life and an online life and the world will keep turning. We don’t have to choose between them! I’m off to check out your fave posts at the moment now! have a fab rest of the week
    Peta x

    • Hayley 11th July 2017 / 11:11 am

      Oh girl, I totally hear you – we need to get the best of both worlds and not feel submerged just in one; it’s important to have balance in both online and offline! Happy reading beauty! x

  6. Emily 11th July 2017 / 9:45 am

    Really loved this post hayley. Only been full time 8 months and although I’ve made some great friends and met some lovely people this is easily outweighed by the negativity.

    • Hayley 11th July 2017 / 11:04 am

      Thanks lovely! Same, I’ve met so many lovely people and whilst the negativity doens’t take over it’s still always there and I wish people were able to turn that around! x

  7. Jessica Facchini 11th July 2017 / 10:56 am

    Hi Hayley

    I love your blog, I am new to the industry I don’t have a blog as yet just Instagram but tbh I feel intimidated to get started, the blogging world feels like a scary environment now.

    I commend bloggers like you who support and push people to succeed its inspirational to me.

    What a great read.


    Jessica Facchini


    • Hayley 11th July 2017 / 11:28 am

      Jessica, thank you so much for your lovely comment, that’s so kind of you to say! Please don’t feel intimidated to start your blog; write about what you love and the rest will follow 🙂 x

  8. Laura 11th July 2017 / 11:35 am

    Aww I loved this – the whole post put a smile on my face! You seem like one of the loveliest, most genuine people, and love how you’re always sharing the love and being super kind to everyone! And I completely agree with the sentiment of “if you have nothing nice to say, don’t say anything at all” – I just don’t understand why people would want to take others down by being unnecessarily mean! xx

    Laura // Middle of Adventure

    • Hayley 11th July 2017 / 1:02 pm

      Lady thank you for such a lovely comment! You’re absolutely one of the best eggs! <3 Exactly love, just no need to spread anything that's not going to help someone improve, and only bring them down - just can't ever agree with it! x

  9. Emily 11th July 2017 / 12:19 pm

    I agree – everyone has their own opinions and some may not like what others post but if it isn’t necessary to state it then don’t. And if you want to give feedback, then constructive criticism it key. Instead, offering reasonable reasons why you don’t like something or suggestions on how you can improve is a great way to help others grow. But of course, you don’t always have to follow these suggestions too. In the end, you have to do what makes YOU happy!

    Emily |

    • Hayley 11th July 2017 / 7:42 pm

      Definitely love, constructive criticism is always appreciated and respected but being negative is a whole other ball game! I’m all about doing what makes you happy too girl! x

  10. Sophie 11th July 2017 / 12:50 pm

    This was the loveliest post to read Hayley, you’re such a gem ❤️ Despite only been involved in blogging for 3 months, I’ve already seen so much love and support within the blogging community – it’s something I wasn’t even necessarily expecting, so it’s really unfortunate that anyone feels the need to make negative remarks to others and also that those remarks give a bad impression of bloggers as a whole. If you dont have anything nice to say, that’s fine – we cant all love anything – but just don’t pass comment on it at all if that’s the case! Love the positivity in this post, plus there are a few posts in your list there that I havent read yet so thanks for sharing the love! Sophie x

    • Hayley 11th July 2017 / 1:03 pm

      Oh lady this was the LOVELIEST comment from the LOVELIEST girl! <3 So glad that you've seen the best side of it, 95% of the time that's the case, but occasionally it takes a turn for the worst! Oh love thank you, Alex is a bladdy genius! x

  11. Tracey Crockett 11th July 2017 / 10:54 pm

    I so freakin’ love the candidness in this post! You have just become one of my go-to bloggers to support and read.

    I’m new to the blogging world and, trust me, at 50 years young, there is still quite a bit of snarkiness going on. Sad, but true. Like you, I’ve shied away from blogger events simply because I’m too old for childish antics and I’d much rather spend my time with the people who matter the most and truly support my goals.

    Much, much success to you beautiful!

    • Hayley 14th July 2017 / 9:14 am

      Oh Tracey, thank you SO much for such a lovely comment – that’s so kind of you! Same love, I don’t want to act like I’m in school anymore, I’m nearly 27! It’s time we supported each other rather! 🙂 x

  12. George Perez 12th July 2017 / 2:20 am

    I think you are beautiful! No worries from me. You are amazing! Keep up all the good work!

    • Hayley 14th July 2017 / 9:14 am

      Thank you! 🙂 x

  13. Jessica Carpentere 12th July 2017 / 1:53 pm

    Hey Hayley! I came across your blog through Jess Gibson’s. I completely missed the “twitter storm” and I’m not really in the blogging loop as it’s fairly new to me. I just wanted to say I identify with your feelings of just wanting to “do you” and avoid the events. Sometimes I feel like this blogging thing is totally what I’m passionate about and if I can write for myself, then the success will come. Then I get in my head and tell myself everyone is already doing it, there’s no room for newish bloggers, yada yada. Whatever. Guess you just have to do something because you love it, regardless of where it leads. And I couldn’t agree more about supporting each other and shutting our mouths if we don’t have something nice to say!

    • Hayley 14th July 2017 / 9:16 am

      Hi Jessica, ah I’m so glad you found my blog – so happy to have you as a new reader! 🙂 Don’t ever feel like there’s no room for new bloggers, that’s never the case – as long as you have something you’re passionate about, that will be enough and it will shine through! 🙂 Definitely love, it’s just so much easier to be kind! x

  14. Suze - Luxury Columnist 13th July 2017 / 10:51 pm

    What I like about you, Hayley, is how positive you are and how you do just focus on your own stuff and that’s the reason why you’re so successful. I also pulled back a bit from blogger chit chat and events because I’m not great at small talk- well some times I can do it but sometimes I don’t feel up to it. There has been a lot going on with my family and their health so I’ve been needed a lot in Dorset anyway

    • Hayley 14th July 2017 / 9:17 am

      Oh Suze thank you, you always leave such lovely comments! Definitely think it’s so important to just channel your energy into your own game! Oh love, I really hope you’re okay and your family are too, sending lots of love! x

  15. Jenny Cole 15th July 2017 / 7:38 pm

    Great post Hayley – it’s good to hear people talking honestly about blogging. I love that you’ve shared some of your favourite blogging gals too – it’s all about the love and bigging up each other 🙂 Although I don’t really get invited to events, I understand what you mean about just focusing on doing you. It’s so easy to look at other bloggers/YouTubers and compare ourselves to them – I often find myself feeling like a failure when I look at more successful bloggers and can get quite down about it sometimes. But like you’ve said – we need to focus on being us and enjoying what we’re doing. So I hope it will make you feel happier and more content.

    Jenny xx

    • Hayley 24th July 2017 / 12:01 pm

      Ah thank you for your lovely comment Jenny – it means the world! Definitely is so much healthier to focus your energy on yourself and your own game/blog rather than comparing to others! 🙂 x

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